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Performance Marketing Course
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A complete performance marketing syllabus covers the paid-media landscape, Google Ads (Search, Display, Shopping, YouTube, Performance Max), Meta Ads, other platforms, campaign architecture, audience targeting, bidding and budgeting, ad creative, landing pages and CRO, tracking and attribution (GA4, pixels), measurement (ROAS, CPA, CAC, LTV), optimisation and scaling — with AI tools and hands-on campaigns throughout.
Check out our modules, batch schedules, syllabus brochures and certification options.
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Performance Marketing Course
Master this subject with our placement-assisted cohort program.