Question 1

What jobs can I get in SEO?

Accepted Answer

You can target SEO executive, analyst, specialist, technical SEO specialist and content/SEO strategist roles to start, rising to SEO manager and head of SEO with experience. Freelance and consulting are also options. A portfolio of documented results — and technical or AI-era skills — decides which roles open up.

Question 2

Who hires SEO professionals in India?

Accepted Answer

Digital agencies, in-house marketing teams (e-commerce, SaaS, startups, media), enterprises, and businesses of every size going digital. Demand spans metros and growing Tier-2 and Tier-3 cities.

Question 3

How do I get an SEO job as a fresher?

Accepted Answer

Build a portfolio of real (even small) results on a practice site, learn the fundamentals plus a specialism, tailor your CV to SEO skills, and apply to executive or associate roles. The portfolio sets you apart. See our SEO salary for freshers guide.

Question 4

Can I get an SEO job without a degree?

Accepted Answer

Yes — SEO is skills- and portfolio-based, and surveys suggest most Indian employers now prioritise skills over degrees. Demonstrable results matter more than a degree.

Question 5

Are remote and freelance SEO jobs available?

Accepted Answer

Yes — SEO is well-suited to remote and freelance work, including international clients. Many specialists freelance (local SEO and content are common entries) alongside or instead of a job.

Question 6

Is SEO a good career in India in 2026?

Accepted Answer

Yes — demand is strong and growing (reportedly 50,000+ active openings, hiring up around 22–28% YoY), and AI search raised the value of skilled SEOs. Pay grows with specialism and experience.

Question 7

What is the SEO career ladder?

Accepted Answer

Roughly: SEO Intern/Trainee to SEO Executive to SEO Analyst/Specialist to SEO Manager to Head of SEO/Director, with technical, content and AI specialisms and freelance/consulting paths branching off.

Question 8

What entry-level SEO jobs are there?

Accepted Answer

SEO Executive, SEO Analyst, SEO Associate/Trainee, and junior content or marketing roles with an SEO component. These are the usual starting points for freshers.

Question 9

What is an SEO executive?

Accepted Answer

An entry-to-junior role executing SEO tasks — keyword research, on-page optimisation, content updates, basic technical checks and reporting — usually under a manager.

Question 10

What is an SEO analyst?

Accepted Answer

A role focused on analysing SEO performance and data (rankings, traffic, audits) and turning it into recommendations. It overlaps with specialist work and suits analytical people.

Question 11

What is an SEO specialist?

Accepted Answer

A skilled individual contributor who handles SEO across pillars (on-page, technical, content, off-page) and often specialises (technical or AI-era). See our how to become an SEO specialist guide.

Question 12

What is a technical SEO specialist?

Accepted Answer

A specialist focused on crawlability, indexing, rendering, Core Web Vitals and schema. It is a scarcer, well-paid niche in demand for complex sites. See our technical SEO course.

Question 13

What is an SEO manager?

Accepted Answer

A role that plans strategy, leads a team, owns SEO outcomes and reports to leadership. Specialists progress into management with experience.

Question 14

What is a head of SEO?

Accepted Answer

A senior leader owning SEO strategy and results across an organisation, often managing teams and budgets. It is the top of the typical SEO ladder.

Question 15

What is an AI-SEO or GEO specialist?

Accepted Answer

A newer role focused on AI-search visibility — optimising for AI Overviews, ChatGPT and Perplexity (AEO/GEO). These skills reportedly command a premium. See our SEO in 2026 guide.

Question 16

What is a content or SEO strategist?

Accepted Answer

A role blending content strategy with SEO — planning topic clusters, intent-matched content and topical authority. Strong writing plus SEO makes you valuable.

Question 17

Which SEO roles pay the most?

Accepted Answer

Generally senior roles (manager, head of SEO) and scarce specialisms (technical, AI-era/GEO). AI-SEO and GEO skills reportedly add a premium over generalist SEO. See our SEO salary in India guide.

Question 18

Who is hiring SEO professionals — agencies or in-house?

Accepted Answer

Both. Agencies offer variety and fast learning across clients; in-house roles offer depth on one brand. E-commerce, SaaS, startups and media hire heavily in-house. Choose by what you want.

Question 19

What sectors hire the most SEO professionals?

Accepted Answer

Digital agencies, e-commerce, SaaS and tech, startups, media and publishing, education, real estate, healthcare and local-services businesses — essentially anyone competing for online visibility.

Question 20

Do I need experience to get an SEO job?

Accepted Answer

Not formal experience, but you need demonstrable skills — a portfolio of real results (even from your own site) substitutes for experience for entry roles. A portfolio beats a blank CV.

Question 21

What do employers screen for in SEO hiring?

Accepted Answer

A portfolio of documented results, a relevant specialism (technical or AI-era is a plus), tool fluency (Search Console, GA4, Screaming Frog), and the ability to explain your process. Results over certificates.

Question 22

How do I build a portfolio for SEO jobs?

Accepted Answer

Optimise a real site (your own, a friend’s business, or a volunteer project), document before and after results, and present them as case studies. See our how to become an SEO specialist guide.

Question 23

Is SEO in demand in 2026?

Accepted Answer

Yes — reportedly 50,000+ active openings with hiring up around 22–28% YoY, and AI-SEO postings up sharply since 2024. AI added a new surface (AI search) that needs optimising.

Question 24

Will AI replace SEO jobs?

Accepted Answer

No — AI automates repetitive tasks (drafts, clustering, reporting) but not strategy, authority-building or judgement. It is shifting demand toward higher-value skills and creating new GEO roles.

Question 25

What new SEO roles has AI created?

Accepted Answer

AI-SEO Strategist, GEO/AEO specialist, and AI-visibility-focused roles — optimising for AI Overviews and generative engines. These are emerging and in demand.

Question 26

How do I get hired faster in SEO?

Accepted Answer

Specialise in a scarce, in-demand area (technical or AI-era), build a strong portfolio with real numbers, master the tools, and network. Demonstrable, specialised results open doors fastest.

Question 27

Are SEO jobs remote-friendly?

Accepted Answer

Yes, very — much SEO work is done online with cloud tools, so remote and hybrid roles are common, including for international clients.

Question 28

Can I do SEO freelance?

Accepted Answer

Yes — freelancing is a major path, especially in local SEO and content. Start with small clients, build case studies, and scale. Income depends on effort, niche and clients.

Question 29

How much do SEO freelancers earn?

Accepted Answer

It varies widely by skill, niche and clients — from modest early on to substantial with international clients and specialisation. We will not quote a fixed figure. See our SEO salary in India guide for ranges.

Question 30

What skills get you hired in SEO?

Accepted Answer

Keyword and intent research, on-page and technical skills, content sense, analytics (GA4, Search Console), and increasingly AEO and GEO. A specialism plus a portfolio is the winning combination.

Question 31

Do SEO jobs require coding?

Accepted Answer

Not heavy coding. Basic HTML and reading some JavaScript and server concepts help for technical roles, but most SEO work is research, content, strategy and analysis.

Question 32

What certifications help get an SEO job?

Accepted Answer

They are a minor plus, not a requirement — there is no official Google SEO certification. Free training (Skillshop) and tool academies signal commitment; a portfolio matters far more. See our how to become an SEO specialist guide.

Question 33

How do I find SEO job openings?

Accepted Answer

Job boards (LinkedIn, Indeed, Naukri, Internshala), company career pages, agency sites, SEO communities, and networking. Many roles are filled through referrals, so networking helps.

Question 34

What should an SEO CV or resume include?

Accepted Answer

Your specialism, tools, and crucially a portfolio of documented results (with real numbers). Tailor it to the role and lead with outcomes, not just responsibilities.

Question 35

Are there SEO jobs in Tier-2 and Tier-3 cities?

Accepted Answer

Yes and growing — agencies and businesses in smaller cities increasingly hire SEO, and remote roles open metro opportunities from anywhere.

Question 36

Which cities have the most SEO jobs in India?

Accepted Answer

Metros like Bangalore, Mumbai, Delhi NCR (including Noida) and Pune have the highest concentration, with Tier-2 and Tier-3 cities growing. Remote work widens access.

Question 37

Is SEO a stable career?

Accepted Answer

Reasonably — demand has proven durable across two decades and through the AI shift. Stability comes from staying current (especially AI search), since the field evolves.

Question 38

Can students get SEO jobs or internships?

Accepted Answer

Yes — SEO internships and trainee roles exist, and students can build a portfolio alongside studies to enter on graduating or freelance earlier.

Question 39

How competitive are SEO jobs?

Accepted Answer

Entry roles are competitive, but a real portfolio and a specialism set you apart from generic applicants. Demand reportedly outpaces supply for skilled, AI-ready SEOs.

Question 40

What is the difference between SEO and content roles?

Accepted Answer

SEO roles focus on visibility and optimisation; content roles focus on creating material. They overlap heavily — a content/SEO strategist blends both, and the combination is highly employable.

Question 41

Do SEO jobs blend with paid ads (SEM)?

Accepted Answer

Often — many roles combine SEO with SEM/PPC, especially in smaller teams. Understanding both makes you more versatile and employable, though not always required.

Question 42

What does an SEO job interview involve?

Accepted Answer

Usually questions on your process, a portfolio walkthrough, practical scenarios (such as “how would you audit this site”), and tool familiarity. Being able to explain your reasoning matters.

Question 43

How do I switch careers into SEO?

Accepted Answer

Leverage transferable skills (writing, analytics, marketing, development), learn the fundamentals, build a portfolio on a real site, and target entry roles or freelance. Career-changers do this routinely.

Question 44

Is SEO better than other digital marketing jobs?

Accepted Answer

Not “better,” but durable — SEO compounds and underpins other channels. Many find it more strategic and stable than ad-only roles. It pairs well with content and analytics.

Question 45

What growth can I expect in an SEO career?

Accepted Answer

Strong, non-linear growth is possible — specialising early, documenting results and upskilling (especially AI search) can accelerate progression and pay. See our SEO salary in India guide.

Question 46

Do SEO jobs exist outside agencies?

Accepted Answer

Yes — in-house teams (e-commerce, SaaS, media, enterprises), freelancing, consulting, and even building your own SEO-driven business. SEO opens several paths.

Question 47

What is the most in-demand SEO skill for jobs in 2026?

Accepted Answer

Technical SEO and AI-era (AEO/GEO) skills are especially sought after, alongside content strategy and analytics. AI-ready SEOs are reportedly in short supply.

Question 48

Can the Course Unbox course help me get an SEO job?

Accepted Answer

It builds the skills, projects and portfolio to become job-ready, and includes placement support (assistance) — help with readiness, portfolio and referrals — not a guaranteed job. See the syllabus.

Question 49

Do I need to know AI tools for SEO jobs?

Accepted Answer

Increasingly yes — employers value SEOs who use AI as a co-pilot for research, drafts and audits, and who understand AI-search optimisation (AEO/GEO). It is a growing hiring signal.

Question 50

How long until I can get an SEO job after learning?

Accepted Answer

Often a few months of focused learning plus a portfolio for entry roles, depending on effort and market. We will not promise a fixed timeline. See our how to become an SEO specialist guide.

Question 51

Are SEO salaries rising?

Accepted Answer

Reportedly yes — average SEO salaries have risen notably over five years, with AI-era specialists earning a premium. Treat all figures as ranges that change. See our SEO salary in India guide.

Question 52

What is the honest outlook for SEO jobs?

Accepted Answer

Positive but conditional: demand is strong and AI added new roles, but the field rewards those who keep learning (especially AI search). Standing still is the real risk, not AI.

Question 53

Where do I start to get an SEO job?

Accepted Answer

Learn the fundamentals, pick a specialism, build a portfolio on a real site, master the tools, and apply or freelance. See our how to become an SEO specialist guide for the full roadmap.

Role	What you do	Where it sits
SEO Intern / Trainee	Assist with research, on-page tasks, reporting — learn on the job	Entry
SEO Executive	Execute keyword research, on-page, content updates, basic technical, reporting	Entry–junior
SEO Analyst	Analyse performance data, audits and rankings; turn it into recommendations	Junior–mid
SEO Specialist	Handle SEO across pillars; often specialise (technical or AI-era)	Mid
Technical SEO Specialist	Crawl/index/render, Core Web Vitals, schema — a scarce, well-paid niche	Mid–senior
AI-SEO / GEO Specialist	Optimise for AI Overviews & AI citations (AEO/GEO) — a newer, premium role	Mid–senior
Content / SEO Strategist	Blend content strategy with SEO — clusters, intent, topical authority	Mid–senior
SEO Manager	Plan strategy, lead a team, own outcomes	Senior
Head of SEO / Director	Own SEO strategy and results across the organisation	Leadership

Sector	What they need from SEO
Digital agencies	Versatile SEOs to serve many clients — great for fast, broad learning
E-commerce	Product/category optimisation, technical scale, content for buying queries
SaaS & tech	Topical authority, comparison content, technical SEO, product-led growth
Startups	Generalist SEOs who can do a bit of everything and move fast
Media & publishing	Content SEO at scale, speed, and increasingly AEO for AI Overviews
Local & service businesses	Local SEO — Google Business Profile, reviews, map-pack visibility
Enterprises	Specialists (technical, content) and SEO managers for scale & governance

Why learners choose Course Unbox	What it means for you
Portfolio-first — you build the documented results employers screen for	You apply with the thing that actually gets you hired.
Specialisation support — technical and AI-era SEO, the in-demand niches	You can target the roles that open the most doors.
Named, experienced practitioner — Jugal Chauhan (11+ yrs) leads the SEO vertical and teaches live	You learn from someone who hires and works in this field — meet him in a free demo.
Substantial track record — 40,000+ learners trained across Course Unbox programmes	A teaching approach refined over many cohorts, not an untested experiment.
Current 2026 skill set — AEO/GEO and AI tools employers now ask for	You’re ready for how the job is actually advertised.
Honest about outcomes — placement support (assistance), not a “guaranteed job”	No false promises — we help, we don’t guarantee.
Based in Delhi NCR — Sector 62, Noida (a major Indian digital market), plus online batches	Local access if you’re here; full access online if you’re not.
Transparent pricing — from ₹35,000, EMI, stated openly	You plan your decision on real numbers.

SEO Jobs in India (2026): Roles & How to Get Hired

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Roles you can target (the ladder)

Who’s hiring (sectors)

Related resources

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Frequently Asked Questions

The 2026 market, honestly

What employers screen for

How to get hired (with/without a degree)

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Will AI replace SEO jobs?

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